Juliette
Vanhoeke_

Senior Product Designer (UX/UI)

10_yrs_experienceB2B_SaaSdigital_nomad

I untangle Businesses

From Complexity to Streamlined User Flow

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/* specialties */

I’m a pro at...

[01]

Working in complex
& regulated environments

I work on projects with strong constraints (regulation, data, complexity) and turn them into clear, usable experiences, bringing simplicity without ignoring reality.

[02]

Going from unclear
concept to real product (0 → 1)

I turn vague needs, partial concepts, or fragmented tools into clear, usable products by structuring user journeys, defining priorities, and aligning UX, business, and technical constraints.

[03]

Optimizing product
by making the right decisions

I diagnose core UX issues, prioritize what really matters, and make fast, informed design decisions to improve existing products throughout their lifecycle.

/* differentiators */

What sets me apart

[04]

High adaptability,  
fast impact

Living and working worldwide as a freelancer, across industries and team structures, allows me to adapt quickly and become operational fast, whatever the context.

[05]

Design evangelization
& methodology

I’m deeply passionate about design methodology and design thinking. I actively share it with teams, peers, and businesses, through daily collaboration, evangelization, and talks or conferences.

[06]

System thinking 
& service mindset

With a service design background, I approach products as complete services, not just interfaces. I design with a global vision, considering the full experience, its ecosystem, and how it can scale and evolve over time.